Seattle SEO Consultant
I help growing businesses turn organic search into a predictable revenue channel.
Revenue-focused SEO strategy for e-commerce brands, local service businesses, and marketing teams.
Two Ways Businesses Usually Come To Me
You’ve grown through other marketing channels, but SEO has never been part of your strategy.
You've proven your business works through ads, referrals, or social media. Now you're ready to build organic search into a predictable growth channel.
SEO exists, but it’s not driving meaningful revenue.
Maybe it's managed by an agency. Maybe it's scattered across tactics. Maybe it's been deprioritized.
Either way, organic search isn't performing like it should
Either way, the goal is the same:
turn organic search into a predictable growth channel.
Most of my clients are e-commerce brands or local service businesses, where the opportunity to grow organic revenue is often significant.
About Jessica Stegner SEO
Hi, I’m Jessica! I’m a Seattle-based SEO Consultant who helps growing businesses build predictable, sustainable revenue by attracting customers who are ready to buy through SEO strategies aligned with business goals.
Most SEOs report on traffic and rankings. I report on revenue.
After a decade as a teacher (so yes, I can definitely explain SEO like you’re five), and years of travel writing, I found my true calling in making websites work smarter, not harder. Whether it’s guiding your team with strategy, implementing, or consulting, I’ve got your back. Learn more about Jessica Stegner.
Case Studies: Turning Organic Into a Top Revenue Channel
With every client I work with, organic search starts out as underperforming because the highest-leverage growth opportunity hasn’t been identified yet.
Across different industries and business models, the pattern is consistent. When organic strategy aligns with revenue objectives, it becomes a primary growth driver.
Why does that matter?
Because organic search has extremely high ROI, and it compounds over time, making it sustainable and predictable.
And in the right circumstances, it doesn’t have to take a long time to show results.
Here are four examples of that in action:
1. Ecommerce Supplement Brand
Revenue share increased 10.4% → 30.4% (5 months)
+400% increase in organic sales
Unlock: Funnel-aligned content + structured recipe schema
After technical foundations doubled revenue, the major growth lever emerged through content restructuring. Recipes buried in the blog were migrated into a structured CMS with optimized schema and blog posts aligned to bottom-funnel intent.
Win: Organic became the top revenue source for the business. So much so that they wrestle able to drop another source they hated doing.
2. Ecommerce Skincare Brand
Revenue share increased 19% → 30.9% (5 months)
+151.7% increase in organic sales
Unlock: Intent-driven collection architecture
The brand relied heavily on social media. Organic lacked structural alignment. By rebuilding collection pages around search intent and optimizing product pages for buyer behavior, organic became a strong revenue channel.
Win: Revenue became predictable and steady even when unexpected circumstances caused them to post less on social media for month.
3. Local Retail + Ecommerce Fabric Shop
Revenue Share increased 22.1% → 40.2% (YoY)
+115.1% increase in organic sales
Unlock: Event-based acquisition + concentrated collection strategy
Local event pages were underleveraged as search-driven acquisition tools. Once optimized, class signups grew from under 10/month to over 100/month within just a few months. Later, focused optimization of a high-opportunity collection drove ecommerce lift, increasing overall organic revenue contribution.
Win: Classes remain booked out even a year after optimizing.
4. Subscription Education Brand
Revenue share increased 42% → 59.7% (3 months)
Unlock: Funnel realignment + strategic content pruning
An expansive top-of-funnel blog lacked revenue direction. By auditing, pruning, and re-optimizing existing content toward middle and bottom-funnel intent, without adding new content volume, organic strengthened during slow season and increased revenue contribution.
Win: Traffic doubled during the off-season, and sales and email captures raised.
Raving Reviews
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Raving Reviews 〰️
Why Businesses Invest in SEO Later in Their Growth
Most businesses don't start with SEO. They grow first through referrals, social media, or paid ads.
Eventually they realize two things:
1️⃣ Ads stop working the moment you stop paying.
2️⃣ Social media and referrals are unpredictable.
Organic search is different.
It compounds over time and attracts customers who are already looking for what you sell.
When SEO strategy aligns with business goals, it becomes one of the highest ROI channels in marketing.
Some of my Clients in Seattle and Beyond
FAQ About Working with Me
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A: Most SEO agencies focus on traffic and rankings. I prioritize sales and leads from organic search to increase your revenue. I work as a business partner to get the best ROI.
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A: I recommend investing in SEO from the very beginning on your website development. However, we see the fastest results when you have already invested in other marketing, and shown growth and proof of concept.
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A: It starts with setting goals that match business goals - like sales and number of leads. I utilize bottom-funnel searches to capture people ready to buy, instead of only top-funnel searches like most other SEO agencies.
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A: I do! I work directly with business owners and CEOs and/or marketing teams and agencies. If you have an outside SEO agency, and you aren’t confident in the results, I can diagnose the issue.
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A: I work best with growing business with small marketing teams. Mostly DTC ecommerce and local service-based businesses.
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A: it’s different for every business, but sometimes quick wins are foundational or technical issues. Other times it’s identifying what is already working and capitizing on that. Sometimes it’s thinking outside the box. Check my case studies for specific examples.
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A: Yep! My strategies cover this important new expansion of AI and LLMs.
